From Missed Enquiries to 2x Conversions with WhatsApp CRM Automation
Spreadsheets don’t follow up. Conversations do.
If your business still runs on Google Sheets or Excel to track leads and customer data, you’re missing out on faster responses, better visibility, and higher conversions. Discover how a Conversational CRM like Picky Assist transforms outdated workflows into smart automations.
Client Overview
See how Edutrek Overseas doubled their conversion rate and transformed their student consultancy with smart WhatsApp automation
About Edutrek Overseas
-
Location
Based in Kochi, Kerala -
Services
Study abroad consultancy for Canada, UK, and Australia -
Scale
Multiple offices with hundreds of monthly enquiries -
Growth
Fast-growing with dedicated counsellor teams
Mission
Helping students secure admissions and achieve their study abroad dreams through personalized guidance and expert consultation.
The Challenge
Despite a steady flow of leads from Facebook and Google Ads, Edutrek faced critical operational bottlenecks
- Delayed WhatsApp Replies
- Leads Falling Through Cracks
- No centralized CRM to track student status or follow-ups
- Repetitive Query Overload
- No ROI Visibility
- Untracked Follow-Ups
The Solution with Picky Assist
Edutrek implemented the WhatsApp Automation + Conversational CRM stack for complete transformation
Complete WhatsApp CRM Transformation
From scattered conversations to centralized automation Edutrek now operates with the efficiency of a tech-forward organization while maintaining the personal touch students expect.
Impact Delivered
Measurable results achieved within 3 months of implementing Picky Assist WhatsApp CRM
Before Picky Assist
6+ hours
After Picky Assist
< 10 minutes (chatbot + team)
Before Picky Assist
~40%
After Picky Assist
90%+ via reminders/workflows
Before Picky Assist
1 in 4
After Picky Assist
90%+ via reminders/workflows
Before vs After Snapshot
See the dramatic transformation in how Edutrek operates
- Multiple chats scattered across counsellors
- Manual follow-ups on spreadsheets
- No idea which ad was working
- Counsellors overwhelmed by repeat questions
- Centralized WhatsApp CRM with team collaboration
- Smart automation + reminders per student
- ROI tracker showing clear campaign-wise impact
- Chatbot handles 60% of FAQ traffic automatically
Ready to Convert More Leads Like Edutrek?
If you’re still juggling spreadsheets, missing enquiries, or unsure where
your marketing budget is going it’s time to upgrade.
Picky Assist helps education businesses like yours:
Respond instantly on
WhatsApp
Automate follow-ups and
reminders
Close more student admissions
without adding staff
Don’t let another lead go cold. Grow smarter—just like Edutrek did.
Thanks a lot for the good work to set the CRM at Yana hospital and the prompt responses... Thank you.
Dr. Vivek Paul Yana IVF & Dental Center